Building a Smarter Traffic Data Strategy

Client

Hamilton City Council

The Project

Hamilton City Council engaged Auxilium, alongside Company X, to take a more strategic approach to traffic counting and estimation as rapid growth placed increasing pressure on the city's transport network. Growing traffic volumes, changing travel patterns and gaps in monitoring coverage were making it increasingly difficult to support transport planning, asset management and investment decisions with confidence.

Auxilium worked with the Council to review existing traffic counting systems, data quality and network coverage across key transport corridors, assessing current monitoring technologies, identifying coverage gaps and examining how traffic data was being used to support planning, network performance and future investment decisions.

Using network analysis, stakeholder engagement and industry best practice, Auxilium developed a Traffic Counting Blueprint to guide future monitoring across the city. The work considered existing count sites, emerging technologies and high-growth freight and industrial corridors to ensure future data collection aligned with Hamilton's evolving transport needs.

The project gave the Council a clear roadmap for modernising its traffic monitoring programme, resulting in improved monitoring coverage, a network-wide traffic counting strategy aligned with future growth, and stronger evidence to support transport planning, asset management and infrastructure investment decisions. It also identified opportunities to adopt new technologies, helping ensure traffic data remains reliable, consistent and fit for future decision-making.

Services Provided

Infrastructure and asset management

  • Investment and asset planning
  • Modelling, analysis and insights
  • Assurance and performance

Auxilium Team

Denis Lewis
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